"Every project we undertake is a chance to leave a lasting mark on the world."
My history
Paridae was born out of a passion and commitment to mental health. This independent clothing brand creates collections that convey powerful messages of understanding, empathy and support. Each piece is carefully designed to remind everyone of the importance of mental health, while offering a unique and authentic style. Paridae strives to break down stigma and inspire dialogue, one garment at a time.
With unwavering determination, as a grandmother she was adopted without knowing her biological parents. Raising her six children alone, she drew her motivation from the inestimable love of her adoptive parents. Her story is a testament to the power of motivation and love to build a strong family, united by unbreakable ties.
Michael Jordan was a legendary athlete known for his unshakeable confidence and tireless drive. His belief in his skills and his constant desire to improve made him one of the greatest basketball players of all time. His mantra was “Never Give Up”, perfectly illustrating his mindset of perseverance and excellence.
Cristiano Ronaldo is an elite athlete who shares similarities with Michael Jordan in terms of confidence and motivation. Ronaldo is known for his unshakeable confidence in his abilities on the pitch. His motivation is unquenchable, and he works tirelessly to constantly improve. His implicit mantra could be “Hard work pays off”, which sums up his determination to succeed and achieve excellence in football.
My time in Utrecht was the starting point for creating my clothing brand, a new adventure. The city was a source of inspiration and creativity, marking the beginning of this new story for Paridae.